How to Optimize for Featured Snippets and Ranking in Zero Position

Snippets take over Google’s search results, and understanding what they are and how to optimize them is essential. Snippets and SERP functionality may be one of the biggest changes to the way traffic flows on Google in the past few years, and we expect that to increase. In this guide, we’ll walk you through everything […]

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How to Think SEO Effectively at Each Step

Summary in 30 seconds: Content marketing and SEO are like a sailboat and its sail, they need each other. We are in an era where only nine percent of the content actually sees organic search result traffic, and almost 70% of all clicks go to the first five organic search results. Co-founder and CEO of […]

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