Harness the power of integrated CRO and social media

30 second summary: Build awareness of your brand if you want customers to know you exist. Collect social media reviews and testimonials, like collecting candy. User-generated content boosts authenticity, which means higher conversions. Stay up to date on customer support so your prospects are happy. Use the FOMO (fear of failing) concept to your advantage. […]

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Five great display and video advertising tactics to increase relevance and revenue in a cookie-free world

30-second summary: Display and video advertising already has tactics that can be very effective in a world without cookies. Contextual advertising will increase as users will be in the right frame of mind to interact with brand advertisements. Content sponsorship will build strong relationships between brands and consumers, as the values ​​and purpose of each […]

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Study the anatomy of a successful high conversion landing page

Summary in 30 seconds: Landing pages can help you attract your audience, so they want to stay and move on to a paying customer. The structure of your landing page is just as important as its content and should direct the human eye directly to the CTA. The top 25% landing pages are converted to […]

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Top 5 B2B Digital Marketing Tips During COVID-19 Times

Summary in 30 seconds: Examine your mix of channels to find new sources of traffic. Update your website’s messaging to show and understand the situation. Monitor user intent to understand how your market is evolving and how you should respond. Focus on CRO, traffic is more precious than ever, so make sure it converts. Stay […]

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Eight great tips for optimizing internal site research

Summary in 30 seconds: A coin-optimized UX can sometimes limit the user’s journey by creating a roadblocks conversions. Internal site research is one of the hidden gems of each SEO should know about. Not only does it improve UX and conversions But literally shows us what is missing in our costrategy and product range. CRO […]

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