Five must-haves for advertisers and marketers

30-second summary: 2020 set the stage for one of the most disturbing and fluid years of research ever. Local search and Google My Business (GMB) are expected to be key areas for search advertisers and marketers amid changes in search activity in the COVID era. Google continues to make strides to further integrate e-commerce into […]

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Search engine saturation: the ever-changing SERP and the reaction of brands

30 second summary: The evolution of research results in addition to this crazy pandemic has changed research results more than ever. Including new features to explore by brand, view news and reviews. Brands that appear in both paid and organic listings were at their lowest level in 11 years with just 8% of brands appearing […]

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Local SEO workflow to better manage your Google My Business listing

Do you want to know how to retain your loyal customers and convert new customers via your Google My Business listing? On October 28, I hosted a Search Engine Journal webinar sponsored by SEMrush and presented by Ross Tavendale, Managing Director of Type A Media. He walked through a few simple workflows that small business […]

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10 local SEO tips to improve your real estate websites

The real estate sector is very competitive, especially in large cities. From solopreneur trying to make ends meet to huge national conglomerates, everyone is willing to do whatever they can to increase their visibility and get those listings. Lucky for you, online you don’t have to compete with hundreds of thousands of other realtors. Since […]

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