30 second summary: COVID-19 has kept consumers in their homes, resulting in significant spikes in internet use and businesses are scrambling to digitalize to meet customers where they are. The ability to rapidly develop digital capabilities will remain essential to meet customer needs and ensure the survival of organizations. To stay competitive, businesses need to […]
Read More30 second summary: The term artificial intelligence (AI) is an umbrella term that covers a wide range of machines that learn from the data we provide them to perform certain cognitive tasks, just like humans. Due to their exceptional capabilities, the use of machines powered by artificial intelligence is growing exponentially. These machines have the […]
Read More30 second summary: Having a promotion plan is a key part of a successful content marketing strategy. Effective promotion goes beyond simply sharing articles on social media. Your promotion strategy must be tactical if you want to reduce noise. The best way to maximize the number of people who see your content is to promote […]
Read More30-second summary: Performance marketing is getting stronger and stronger and the idea of thinking ahead with emerging technologies that can energize your campaigns sounds exciting. The applied use of AI in marketing is a common challenge for many brands. As consumer behaviors evolve and new technologies emerge, it is essential for marketers to explore the […]
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