30-second summary: If you only focus on growth, you may not be seeing the huge impact that client churn has on your agency. Acquiring a new customer costs 5 times more than keeping an existing one. Service Provider Pro uses its expertise to help more than a thousand agencies with their systems and processes Share […]
Read More30-second summary: Link building still plays a big role in SERP rankings, even in 2020. Participatory marketing is a technique based on building backlinks to forums and communities. Most people don’t use it and you can take advantage of it. Participatory marketing: what is it? Crowdfunding is one of those often overlooked link building methods […]
Read MoreWhat you will read in this article: Understand traffic trends during the holidays Optimize for strong SEO and PPC keywords Analysis of traffic generated by keywords for seasonal marketing Which sites generated the most keyword traffic? Black Friday Marketing: November 2019 Christmas Marketing Strategy: December 2019 Build strong display and reference partnerships Analyze historical conversion […]
Read More30 second summary: As PPC costs continue to rise, it’s more important than ever for marketers and agencies to be able to access their data – all of their data. What’s even more essential is tracking real conversions – that is, leads who actually turn into paying customers for a business. The problem is that […]
Read More30 second summary: Partial match domains refer to when your domain name partially included the primary keyword you are trying to rank for. There are many aspects that differentiate it from how the exact match domain works. Tudor Lodge Consultants share a quick guide to help you succeed in partial match areas, understand caveats, and […]
Read More30-second summary: Unlike paid media, earned media does not have the tools to form reliable predictions of outcomes, which can make potential SEO clients undecided. A quick overview of the typical story of how the pitching process works and the main reasons that make clients undecided about an SEO proposal. SEOmonitor examines all aspects of […]
Read More30-second summary: Although Google’s updates have played down the importance of keywords, they are still important in your SEO strategy. It is not enough to create content and fill it with keywords to engage your target audience. Ignite Digital reminds us of the importance of understanding how keywords work. It’s not enough to pick the […]
Read More30-second summary: Performance marketing is getting stronger and stronger and the idea of thinking ahead with emerging technologies that can energize your campaigns sounds exciting. The applied use of AI in marketing is a common challenge for many brands. As consumer behaviors evolve and new technologies emerge, it is essential for marketers to explore the […]
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