Participatory Marketing: A Link Building Method Only 2% Use To Rank Higher on Google

30-second summary: Link building still plays a big role in SERP rankings, even in 2020. Participatory marketing is a technique based on building backlinks to forums and communities. Most people don’t use it and you can take advantage of it. Participatory marketing: what is it? Crowdfunding is one of those often overlooked link building methods […]

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Key Strategies Behind Successful Link Building

30 second summary: Link building starts from on-page SEO Optimize your on-page SEO by working on pillar and cluster pages Combine your on-page success with off-page SEO strategies Link building is not about quantity Create a 12 month plan to maximize your off-page SEO success SEO is more important than ever. As online usage increases […]

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Stop listening to Google’s advice on link building

Since Google launched its Search Off the Record podcast and Google Webmasters Google Search News video series, SEO professionals have had better insight into the inner workings and recent changes of the search engine. The podcast and video series features Google’s senior webmaster trends analyst John Mueller, who also broadcasts SEO videos during office hours […]

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Building agility with technology and talent

30 second summary: The old ways of SEO targeting and shooting are not sustainable. Agile marketers lead the way by combining technology and talent. Machine learning helps search marketers remove repetitive and mundane tasks. COVID-19 has accelerated the digital transformation that was underway long before. Combining business intelligence and research intelligence is a must. Jim […]

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Crowdfunding is the forum link building strategy you need to know in 2020

30-second summary: Link building is still one of the best tactics to boost your Google ranking Forum Link Building Can Help You Access Niche Communities Crowdfunding is the concept of setting up a forum link building strategy No need to get discouraged if you’re just getting started Quality is important both in your content and […]

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